Privacy policy
Last updated 21 August 2026
This site is run by Kirsty Hulse. It collects as little as it possibly can. There are no advertising pixels and nobody following you around the internet because you read this page. There is one analytics tool, Google Analytics, which counts visits.
Below is everything the site does collect, why, and how to get rid of it. If anything here is unclear, email kirsty@roar.training and ask.
What gets collected, and when
If you use the contact form
Your name, email address, subject line and message. It is sent by a service called FormSubmit, which passes it straight to Kirsty’s inbox. It is used to answer you and, if you become a client, to run the work. It is not added to any mailing list. Legal basis: legitimate interests, in that you contacted her and expect a reply.
If you subscribe to the newsletter
Your email address, held by MailerLite, who send the emails. It is used to send the newsletter and nothing else. It is never sold, rented or swapped. Every email has an unsubscribe link, one click, no questions. Legal basis: consent, which you can withdraw at any time.
If you take the Influence Index
Stored in a database: your email address, how influential you rated yourself before you started, your answer to every question, and the scores worked out from them. That is how you get your results, and how the research behind the Index works. Your address is also added to the Influence Index mailing list, held by MailerLite. Every email from it has a one click unsubscribe link.
At the end you are asked for your job title, what best describes your role, your sector, where you are based and your gender. Every one of those is optional, none of them change your score, and they are stored alongside your answers so the research can say something useful about who struggles with what.
Findings from that research do get published. Percentages, patterns, the differences between one group and another, the sort of thing that ends up in a talk or an article. Those are always aggregated across everyone who has taken it. Nothing that identifies you, and nothing that could reasonably be traced back to you, is ever published, shared or sold. You are also never labelled as a type of person, because the Index deliberately does not do archetypes. If you would rather your responses were not kept, email and they will be deleted. Legal basis: consent.
Analytics
Google Analytics counts visits, so Kirsty can see which pages are worth keeping and which are not. It sets a couple of cookies so it can tell one visit from another, and it runs on every page. It is not used for advertising, it does not build a profile of you, and it is not shared with anyone.
If you would rather not be counted, browser tracking protection or any ad blocker will stop it, and nothing on this site will behave differently as a result. Legal basis: legitimate interests, in knowing which pages are useful.
If you open a client resources area
Entering the passcode sets one cookie so you are not asked again on every page. It holds a signed token, not your name, not your email and not a passcode. It is strictly necessary for the area to work.
Server logs
The site is hosted by Vercel, who keep standard server logs including IP addresses for a short period, to keep the site up and to stop abuse. This is ordinary hosting, not tracking.
Who else sees it
Only the services needed to make the above work, and only for that purpose:
- Vercel, hosting
- FormSubmit, delivering contact form messages
- MailerLite, sending the newsletter and the Influence Index list
- Neon, the database behind the Influence Index
- Google Analytics, counting visits
How long it is kept
Enquiries are kept while there is a live conversation or a working relationship, and for as long afterwards as tax and accounting rules require. Newsletter subscriptions are kept until you unsubscribe. Analytics data is kept for the retention period set in the Google Analytics account. Influence Index responses are kept until you ask for them to be removed, although aggregated findings already published cannot be unpicked, because by then they are numbers rather than responses.
Your rights
Under UK data protection law you can ask for a copy of what is held about you, ask for it to be corrected, ask for it to be deleted, object to it being used, or ask for it to be sent elsewhere. Exercising any of these costs nothing and will not affect how you are treated.
Email kirsty@roar.training and it will be handled within a month. If you are unhappy with the response, you can complain to the Information Commissioner’s Office at ico.org.uk.
Changes
If this policy changes, the date at the top changes with it.